Twitter chats are a great way to connect with like-minded people and discuss a topic you’re all passionate about. Similar to well-known Twitter parties, Twitter chats harness the power of a community and bring it together via a hashtag, focusing on learning and sharing, rather than brand promotion. Hosts of Twitter chats can benefit from leading a discussion and position themselves as “authorities” in their community. Attendees of this session will learn what a Twitter chat is, how to set one up, how to promote it, and how hosting one can be beneficial.